a new direction for an old blog

a new direction for an old blog

Over the last several months, I have been toying with the idea of focusing and rebranding this blog. It’s been something that I felt like needed to happen: my posts were all over the place and needed one overarching theme to hold it together.

Previously, I blogged about things that inspired me – however, as a girl with many many passions, a LOT of things inspire me. Everything from books and movies to makeup and style, my interests were extremely varied. I knew that I had to focused this down. By having such a broad purpose, it actually made it harder to post. I knew I had to change it and that brings us to today.

You saw a sneak peek of my new direction in the last post, but I’m here to tell you what it is and why I’m choosing it. After thinking about what was my favorite thing to write about, I finally landed on making this a “lifestyle & makeup blog”. I usually classify this as a lifestyle blog, but I am going to start skewing more makeup focused in upcoming posts. The main reason behind this is I just adore and have a massive obsession with makeup, since the first time I tried Benefit Cosmetic’s blushes. (I still own my first box to this day.)

However, I don’t want to ever say I’m great at doing makeup (I’m no makeup artist by any means), but I am usually the person my friends ask for opinions on makeup products. So, I want to focus on providing you with reviews and insight into products and trends and let you know what is worth spending your money on and what you should pass on. I know that makeup can a tad overwhelming, so I want to be your guide through the makeup world.

But I won’t just be posting reviews or what’s new in stores or trends – I will also be sharing tips and experiences that I have that you might have questions on (like “what’s it like to have eyelash extensions?” is something I will be answering soon!). There is just so much to cover and I hope you join me for the ride.

Plus, I created a shiny new logo – all to help kickstart an update look and voice for all the pretty stars.

’til next time, xo!


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